News Room

As I write this, most economies across the globe are undeniably on a recovery path. According to our in-house economist, all the High Frequency Indicators – which we have been tracking with a maniacal zeal — continue to improve on a month-on-month basis. Read...

We are nearing the end of year 2020 and the trickled lockdown has lasted for the major duration of the year. Return to the physical workplace, either in full or parts, is inevitable, but are we ready yet for the post-Covid workplace? The scale of the pandemic has made...

The original and real Ayurveda soap brand, Chandrika has gained the trust of millions of Indians through its proposition of clear, problem free skin. Taking it up a notch, Chandrika in its new campaign promises a higher order beauty benefit of a naturally glazed clear...

Wipro Lighting has recently been felicitated with the India Design Mark 2020 Awards. Three of the brand’s offerings – Stylus On-air, and UNO won for their unique selling points, features and innovation in design. Read More

NEW DELHI: Never waste a crisis, they say. India’s packaged consumer goods companies certainly didn’t. In the five-month period April-August, they launched dozens of new products — from vegetable washes to so-called immunity boosting juices and even haldi ice cream —...

With the coronavirus crisis prompting consumers to focus more on health and hygiene, Wipro Consumer Care and Lighting has launched a liquid fabric wash and fabric conditioner with germ protection formula which helps disinfect clothes. The company, which owns brands...

Wipro Lighting has released its latest digital campaign highlighting their Contactless lighting technology that breaks the clutter in the category by humanising technology. With the rapid spread of coronavirus, social distancing, and constant vigilance on...

Wipro Consumer Care Ventures, which has Ustraa and LetsShave in its portfolio, is looking to back four-five startups in the next 12 months within the FMCG sector with a focus on male grooming, feminine hygiene, immunity and wellness, and personal care. The fast-moving...

The year 2020 has witnessed its fair share of upheavals. As India continues to battle with the impact of a pandemic, a sense of fear continues to dampen the mood. While most states continue to struggle with the effects of the pandemic, Kerala has managed to come out...

The Indian startup ecosystem is the third largest in the world; the year 2019 was considered a blockbuster success and the expectations for the year 2020 were equally high. However, with COVID-19, financial markets were disrupted, and the world has been at the edge of...