EAST BRUNSWICK, N.J. & BANGALORE, India–(BUSINESS WIRE)–Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO), a leading global information technology, consulting and business process services company, today organized the 13th edition of the ‘Spirit of Wipro’ Run in 125 cities across 34 countries. Several thousands of Wipro employees, their friends and families, alumni, customers, partners and […]

Read More
wipro_small

An advertising narrative that has remained unchanged in nearly two decades and a regional focus, as opposed to a pan-Indian approach, for expanding its brand footprint, appear to be paying off for Santoor, the soap brand from Wipro Consumer Care and Lighting. According to Kantar Worldpanel, Santoor had 14.9 per cent of the volume share […]

Read More
Santoor_packshor

Wipro Consumer Care & Lighting’s Santoor soap brand has toppled consumer goods giant Hindustan Unilever’s Lux as the No 2 soap by all-India volumes in the country for the first time, two industry officials said, citing data by research firm Kantar Worldpanel. Volume share of Santoor was 14.9% in June 2018, the latest tracked numbers […]

Read More
81k5V7MNGlL._SX355_

Girl children of economically underprivileged families can now avail the third edition of Santoor Women’s Scholarship, being rolled out in collaboration with Wipro Consumer Care and Lighting. The scholarship is offered exclusively to students of Andhra Pradesh, Telangana and Karnataka States. Those eligible for the scholarship programme are girls who have completed class X and […]

Read More
11

Wipro Consumer Care & Lighting today announced the third edition of Santoor Women’s Scholarship programme to help poor girl students pursue a degree of a minimum three-year period. The scholarship rolled out in collaboration with ‘Wipro Cares’ is offered to the students from Andhra Pradesh, Telangana and Karnataka. Each student is awarded of Rs 24,000 […]

Read More
11

Wipro Consumer Care & Lighting (WCCL), the Bengaluru-head-quartered consumer care major, has been present in global markets for over 12 years, but it is only now that the company is setting up a manufacturing plant in China, it’s second largest market globally after Malaysia.

Read More
DH-16-07-2018

In 1985, when Wipro Consumer Care and Lighting test-marketed its now No 1 product Santoor in the Bangalore market, it had failed. Usually, if a product fails in the test market, the company does not extend it, either junk it or do a major revamp and do the retest. But in this case, it was […]

Read More
DH-16-07-2018

LED World, interacted with Anuj Dhir, Vice-President & Business Head, Wipro Lighting to know more on how the company is exploring ways to feed its smart solution and if the market is ready for all this. Read More

Read More
Wipro Ligthing