With the coronavirus crisis prompting consumers to focus more on health and hygiene, Wipro Consumer Care and Lighting has launched a liquid fabric wash and fabric conditioner with germ protection formula which helps disinfect clothes. Read More

Wipro Consumer Care & Lighting (WCCL) will launch hand sanitisers, anti-germ men’s soaps and deo sprays in its premium Yardley brand by next month, bringing ahead its plans by over a year to meet demand during the coronavirus outbreak. Read More

Bangalore, India – April 1, 2020: Wipro Ltd, Wipro Enterprises Ltd and Azim Premji Foundation, Have together committed Rs 1125 crore towards tackling the unprecedented health and humanitarian crisis arising from the COVID-19 pandemic outbreak. These resources will help enable the dedicated medical and service fraternity in the frontline of the battle against the pandemic […]

LetsShave focuses predominantly on shaving category, and is expanding into personal care categories like body care, skin care and electric trimmers, the city-headquartered. Read more

Founded in 1945 as a vegetable oil company, Wipro Consumer Care & Lighting has now presence in over 40 countries and get around 50 per cent of its business from the international market. Wipro Lighting expects its smart products to account for 15 per cent of its total domestic lighting product sales in the next […]

It is a well-known fact that today we are living in an ever-changing environment compelling every organisation to adapt in all areas, not only to thrive but also to survive. Irrespective of the business climate change, demographic alteration, deeper technology proliferation and not so upbeat economic growth will be a crucial input. 2020 will be […]

Culture eats strategy for breakfast, lunch and dinner. A phrase originated by Peter Drucker and made famous by Mark Fields, President at Ford. Any company disconnecting the two are putting their success at risk. Read More

Wipro Consumer Care & Lighting (WCCL), the consumer care arm of the Azim Premji-led Wipro Group, which recently entered the South Africa market, saw its international business posting best-ever growth in the first half (H1) of FY20. Read More

Suresh Kaushal, General Manager – Mission Quality, Wipro Consumer Care and Lighting elaborates on the significance of environment sustainability, and how Wipro is working towards eco-friendly measures across the country. Excerpts: How the company’s “Green Factory Initiative” is working towards improving its sustainability practices? Read More