Wipro Consumer Care and Lighting is scouting for personal and home care acquisitions in the Middle East, Indonesia, Vietnam, China and India, chief executive officer Vineet Agrawal said.
The consumer care unit of Wipro Ltd making Santoor soaps and Yardley fragrances started as an oil crushing unity in the 1940s, and now earns more than half of its revenues from international operations.
“We are looking at acquisition in India and other developing markets in the spaces of home care and personal care,” Agrawal told Mint. Wipro Consumer bought Singapore’s Unza Holdings Ltd in 2007; Yardley’s India and Middle East business in 2009, and its UK and Europe business in 2012. In 2012, it acquired Singaporean skincare company LD Waxson’s group, and in 2016, bought China-based Zhongshan Ma Er. In India, it has bought brands like Chandrika, Glucovita, Aramusk, Cleanray and North-West Switches. In November, it bought a significant minority stake in online consumer products firm Happily Unmarried Marketing Pvt. Ltd known for its Ustraa and Happily Unmarried range of products.