Mumbai: Santoor has become the first soap brand from an Indian FMCG company to breach annual sales of Rs 2,000 crore. Wipro Consumer Care, the maker of Santoor, confirmed the number to TOI. With a turnover of over Rs 2,000 crore,Santoor has clearly overtaken HUL’s soap brand Lux, and is now challenging the numerouno Lifebuoy.

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